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Rexam Designs Lipstick Case

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By: Jamie Matusow

Editor-in-Chief

Rexam has designed an original liner pen to protect the long-lasting wear of Nivea’s Extreme Staylipstick. The challenge was to design an air-tight pack to protect and preserve the lisododecane-based formula in the new Extreme Stay Pen. Rexam produced a case made from ABS, with an airtight seal that is guaranteed by the self-jointing assembly of cap and base. The pen reproduces the metalilzed light blue color shade that Rexam had developed for two previous foundation cases and has a fleur-de-lys finish with a magnifying effect.

More info: www.rexam.com.

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